Guide

Image Consultant Client Intake Form

The intake form is where a session is won or lost. Ask the wrong things and you spend the first half hour recovering; ask the right things and you arrive already knowing what the client needs and what they are afraid of.

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Everything on this page is yours to copy and adapt. The courses cover the decisions behind it: what to charge, what to promise, and what to put in writing.

What yours needs to cover

  • Lifestyle questions, because a wardrobe serves a week rather than an occasion
  • What the client wants to be read as, in their words rather than a list of style labels
  • Practical constraints: budget, laundry, climate, dress codes and what they will not wear
  • Measurements and fit history, asked for neutrally and stored securely
  • What they have tried before and why it did not stick
  • Consent, covering photographs, storage of personal information and how long you keep it

How to use it

  1. Send it when the booking is confirmed, not on the day, so you can read it before you arrive.
  2. Keep it under fifteen questions. A form that takes half an hour gets abandoned or answered carelessly.
  3. Ask about budget plainly and once. Dancing around it costs you the shopping trip later.
  4. Read it twice before the session and write down the one thing you think they actually want.

Image Consultant Client Intake Form FAQs

How do I ask about body shape without offending anybody?

Ask what fits well and what never does, rather than for a shape label. The client knows their own experience of clothes, and you take measurements in the session anyway.

Should I ask for photographs beforehand?

Only with explicit consent and a clear reason. Photographs of a client are personal information, and a form that collects them should say where they are stored and when they are deleted.

What if a client leaves it blank?

Ring them. A blank form is usually nervousness rather than rudeness, and ten minutes on the phone tells you more than the form would have.

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